the audit
Account audit
We look at what's wrong before we touch a dollar. Past attempts, past spend, past assumptions.
Meta ads for trades
Booked jobs on your calendar. Not impressions. Not clicks.
We run Meta ads for HVAC, landscapers, electricians, and outdoor service businesses. You run the trucks. We run the ads.
the problem
Word of mouth got you here. It won't get you through a slow season.
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01 / The phone
Stops ringing
October hits. The phone goes quiet for three months. You're hoping referrals cover payroll.
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02 / DIY ads
Burned the budget
$400 on Meta ads. Six tire-kickers, zero booked jobs. Now you don't trust ads. Or anyone selling them.
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03 / Agencies
Sound the same
Every agency promises "results." None of them have ever quoted a furnace install or a deck rebuild.
what we do
Here's what you get when we run your ads.
One thing, done all the way. More booked jobs for trades and outdoor contractors. We don't take work outside that. It's the only way to keep the answers specific.
the audience
Audience build
Postal codes, household income, the exact jobs they're searching for. Built around your service area.
the creative
Ad creative
You record one 60-second clip on your phone. We write, design, and ship the ads.
the destination
Landing page or lead form
Whichever converts better for your trade. We test, you don't.
the proof
Tracking + reporting
Every lead by name, phone, and which ad brought them in. No black box.
the refresh
Monthly creative refresh
Ads go stale fast. We swap them before yours do.
the delivery
Lead delivery
Leads arrive on your phone, inbox, or CRM within minutes of submission. We see them too.
the season
Slow-season planning
We ramp spend before the dry months, dial it back when you're booked out.
how it works
Three steps. Seven to ten business days.
01
Discovery call
We talk for 30 minutes. You tell us what you do and where you work. We tell you whether Meta ads make sense for your numbers. If they don't, we say so.
02
Campaign setup
Audit, audience, ad creative, landing page, tracking. All built. You approve everything before a dollar goes to Meta.
03
Ongoing management
Ads run. Leads arrive on your phone. Once a month we review what worked. Your job: 15 minutes glancing at the leads. The rest is on us.
who it's for
Built for one kind of business.
Fits if you
- Run a trades or outdoor service business.
- Serve homeowners in a local service area you can drive to.
- Have at least $500 a month to put toward Meta ad spend.
- Want booked jobs, not "brand awareness."
Doesn't fit if you
- Sell to other businesses. Meta ads can work for B2B. It's not what we do.
- Run an online or national business with no local service area. We're built for local-demand trades.
- Want results in two weeks. Paid ads need runway. The call will tell us if your numbers work.
our promise
If we don't think we can help you, we'll tell you on the call.
We'd rather lose 30 minutes than take on a client we can't deliver for. The call is free, and useful whether or not you sign up.
the call
Get a Meta ads plan for your trade. Even if you don't hire us.
No pressure, no follow-up sequence. Here's what you walk away with, whether you hire us or not:
- A yes or no.Whether Meta ads make sense for your service area, job type, and budget.
- The three things.What kills most first-time campaigns, and how to fix yours.
- A lead-flow range.What month two could realistically look like at your budget.
- Your first 10 days.What we'd do if you hire us, walked through step by step.
Received
Got it. Talk soon.
We reach out within one business day at the contact you provided. No follow-up sequence, no spam.
faq
Questions contractors actually ask.
$500 a month in ad spend is the floor, plus our monthly service fee. Below that, the math is too tight. The right total depends on your average job value and how many leads you can handle. We work it out on the call.
Most campaigns produce leads in 2 to 3 weeks. Month one is partly learning. Month two is the real number to judge.
Trades and outdoor services only. If you do hands-on work for homeowners, you're in the family. We don't do B2B, e-commerce, real estate, or restaurants.
30 minutes for the call. One hour to onboard: short questionnaire, 20-minute phone clip. After that, about 15 minutes a month reviewing leads.
Not always. For many trades, a simple lead form on Facebook or Instagram itself outperforms a website redirect. If a landing page makes sense for your service, we'll build a basic one as part of the setup, no extra charge.
You're not. Month to month. Cancel any time. No exit fee. No minimum term. If we don't earn the relationship, you walk.
Trades only, so the answers are specific to your work, not generic agency advice. You get direct access to the team running your account, not a rotating account manager. And we earn the work back every month instead of locking you in.
last word
Stop hoping the work finds you.
Book a free 30-minute call. You'll leave with a clear plan whether you hire us or not.
Book my call